Featuring J. Douglas Edwards
J. Douglas Edwards was a transformative figure in the world of sales, often
referred to as the “Master of Persuasion.” His impact on the selling profession
during the 1950s, 60s, and 70s was profound and far-reaching.
Edwards single-handedly created a new generation of sales professionals,
revolutionizing the basics of the profession.
Edwards was known for his exceptional ability to handle objections, negotiate,
and persuade. His communication skills were unparalleled, and he answered all
the hard questions with confidence and competence.
His methods and personality were featured in countless presentations, and his
recordings for business and industry were bestsellers.
Throughout his career, Edwards addressed over 200,000 people annually,
conducting high-intensity training workshops for various segments of business
and industry.
As a professional consultant and advisor to many highly placed corporate
executives, he redefined selling as a profession.
His favourite topics included handling objections, negotiation, persuasion, and
communication skills.Edwards’ influence extended beyond his workshops and presentations. He
trained over 200,000 salespeople a year for over 20 years. His techniques
turned persuasion into a new science and reduced it into an understandable,
crisp, clear strategy. This strategy became the foundation for the new
generation of sales professionals.
In summary, J. Douglas Edwards was an internationally recognized figure in the
sales profession, known for his mastery of persuasion and his ability to
transform the selling profession. His legacy continues to influence sales
professionals today, and his techniques remain a cornerstone of effective sales
training.
Please preview The Masters of Success Sales Training Series No 1
www.jdouglasedwards.com … over 20 presentations and 12 Audio e-Books
from the Master himself
… a rare offering and experience.